Have you ever found yourself humming along to a catchy tune in a commercial, wondering who the artist is or where you can find the full song?
If you’ve seen the latest Silk Almond Milk commercial, you might be curious about the young girl singing a reimagined version of a popular electronic music track.
The “Milk of the Land” campaign aims to demystify plant-based products and showcase the journey from almond grove to Silk Almond Milk. But who is the child behind the vocals in this memorable ad?
In this article, we’ll explore the making of the commercial and uncover the identity of the young singer.
Who Is In The Silk Almond Milk Commercial?
The young girl featured in the Silk Almond Milk commercial is not a well-known celebrity or musician. Instead, she was chosen for her natural singing ability and youthful energy that perfectly captures the spirit of the campaign.
The commercial features a reimagined version of the iconic electronic music track “Technologic” by Daft Punk. The lyrics have been changed to reflect the process of creating Silk Almond Milk, with lines like “Rise it, shine it, sun is shining, farm it grow it, almond grove it.”
The child behind the vocals is not named in the commercial or any official Silk Almond Milk materials. However, it is clear that she has a talent for singing and was carefully selected for her role in the ad.
The Making Of The Silk Almond Milk Commercial
The Silk Almond Milk commercial was created by Lightning Orchard, a creative agency known for their innovative approach to advertising. The ad features the production process of Silk Almond Milk, from the shaking of almond trees to the blending of the milk itself.
The commercial’s soundtrack was inspired by Daft Punk’s “Technologic” and was reimagined to fit the theme of the campaign. The lyrics were changed to reflect the process of creating Silk Almond Milk, with lines that describe each step of the production process.
To bring the ad to life, a group of children were selected to sing the reimagined lyrics. The young girl featured in the commercial was chosen for her natural singing ability and youthful energy that perfectly captures the spirit of the campaign.
The production team worked hard to capture the essence of Silk Almond Milk and its origins. Viewers get to see how almond trees are shaken and thousands of almonds fall to the ground, how these almonds are then collected, cracked open, sorted chopped and blended before eventually becoming Silk Almondmilk.
The end result is a visually stunning and musically captivating ad that highlights the product’s origins and appeals to all kinds of people, from kids and teenagers to adults. The Making Of The Silk Almond Milk Commercial showcases the creativity and attention to detail that went into creating this iconic ad.
The Reimagined Song In The Ad
The reimagined version of “Technologic” in the Silk Almond Milk commercial is a catchy tune that perfectly captures the brand’s message. The original lyrics have been replaced with lines that describe the process of creating almond milk, including the growing and harvesting of almonds on a farm.
The new lyrics are recited by a child with a sweet and innocent voice, adding to the overall charm of the ad. The song is set to the tune of the 2005 single “Technologic” by Daft Punk, but with a more upbeat and playful tone.
The use of a popular electronic music track in an advertisement for plant-based milk is an interesting choice, but it works well in this context. The reimagined song is both fun and informative, making it easy for viewers to understand how Silk Almond Milk is made.
The Voice Behind The Music
The voice behind the music in the Silk Almond Milk commercial is that of a young girl with a natural singing ability. Her youthful energy perfectly captures the spirit of the campaign, which aims to educate viewers on the process of creating plant-based milk like Silk Almond Milk.
The commercial features a reimagined version of the iconic electronic music track “Technologic” by Daft Punk, with lyrics that have been changed to reflect the process of creating Silk Almond Milk. The child behind the vocals was carefully selected for her role in the ad based on her talent for singing.
While the child’s name is not mentioned in any official Silk Almond Milk materials, her contribution to the commercial is significant. Her singing adds a playful and informative element to the ad, making it both entertaining and educational for viewers.
Meet The Young Singer
While the identity of the young singer in the Silk Almond Milk commercial remains a mystery, her performance has certainly captured the attention of viewers. Her youthful voice and energy perfectly complement the upbeat and informative tone of the advertisement.
It is clear that Silk took great care in selecting the right person for this role. The young girl’s singing ability and natural charisma make her a standout performer in the commercial. Her voice is sweet and clear, with just the right amount of enthusiasm to convey the message of the campaign.
Although we may never know her name or background, it is clear that the young singer has a bright future ahead of her. Her performance in the Silk Almond Milk commercial is a testament to her talent and potential as a performer, and we can only hope to see more of her in the future.
The Impact Of The Commercial On Silk Almond Milk Sales
The “Neighbors Are Still Neighbors” campaign for Silk Almond Milk has had a positive impact on the brand’s sales. With the growing popularity of plant-based milk alternatives, Silk has seen significant growth in the plant-based category due to COVID-19. Silk’s soy milk has seen double-digit growth in sales compared to last year, and Nielsen reports that oat milk has been one of the fastest-growing food categories in recent months.
The campaign’s focus on community and interconnectedness resonated with consumers during a time when people were spending more time at home and cooking more meals. The commercial’s unique concept, shot entirely using the director’s family and home, added to its appeal and helped it stand out from other ads.
Silk is running the commercial on digital platforms and TV networks, including ABC, CBS, and NBC, as well as a variety of cable networks such as BET, Bravo, E!, HGTV, and Lifetime. The company has also donated enough money to provide 1.5 million meals to the Feeding America organization as part of the campaign.
